Where awesome book readers meet awesome writers.
Today we have the pleasure of featuring Chad Willardson, a man who has built a remarkable life around purpose, leadership, and faith. He is a husband of 22 years, a father of five, a three-term City Treasurer, the founder of four successful companies, and the author of five best-selling books. Now, he is preparing to release his sixth title, Fully Invested, a book that challenges the myth of work-life balance and shows readers how to thrive in both family and business without compromise.
Meet Chad Willardson
With over twelve years as City Treasurer and more than 1.4 billion dollars of investments personally managed, Chad Willardson’s career reflects a rare blend of financial mastery and personal fulfillment. As the founder of Pacific Capital, a fiduciary wealth advisory firm based in California, he has dedicated his career to helping leaders and families achieve financial independence with clarity and confidence.
Outside of business, Chad’s greatest accomplishments are rooted in family. “I’m a husband, a father, and a coach at home,” he says. “If I can lead well in those roles, everything else falls into place.”
Through his writing, speaking, and media appearances, Chad continues to inspire entrepreneurs and professionals around the world to redefine success through purpose-driven living.
About His Latest Book: Fully Invested
Chad’s newest release, Fully Invested, was born from personal experience and a hard-earned truth. “For years, I tried to find the perfect work-life balance,” he explains. “But eventually, I realized that balance is a myth. Life and work aren’t separate they’re connected.”
In Fully Invested, Chad shares practical lessons for high achievers who want to win in both their personal and professional lives. The book helps readers learn how to grow their businesses, deepen family connections, and live fully in every area without feeling torn between the two.
“My goal is to help ambitious leaders and families live without regret,” he says. “You can achieve success at work and still be fully present at home.”
His Writing Style
Chad’s writing is known for being clear, personal, and conversational. “I write like I talk,” he says. “It’s casual, easy to read, and filled with real-life examples.”
In addition to his books, Chad contributes to Entrepreneur and Forbes, where he publishes more than 100 newsletters per year on leadership, wealth, and mindset. He aims to make complex ideas simple and actionable, empowering readers to implement lasting change.
Authors and Books That Inspire Him
One of Chad’s favorite reads is 10X Is Easier Than 2X by Dr. Benjamin Hardy and Dan Sullivan. He also draws inspiration from their earlier collaboration, Who Not How.
“These authors challenge readers to think bigger,” Chad says. “Their ideas about leverage, collaboration, and exponential growth align perfectly with how I live and work.”
What He’s Working on Now
With Fully Invested freshly released, Chad is focused on connecting with readers through multiple events and projects. He is currently recording the audiobook, hosting book launch celebrations, and organizing a three-day virtual conference called Fully Invested Live (October 28–30).
“I love interacting directly with readers,” he shares. “Hearing their stories and seeing how my books impact their lives is the most rewarding part of being an author.”
Promoting His Books
When it comes to promotion, Chad takes a personal and intentional approach. For both Fully Invested and his previous best-seller Wealth Wired Differently, he embarked on a podcast and media tour, appearing on shows such as The Jordan Harbinger Show and Millionaire University.
“These interviews allow me to share insights and reach people who might never have picked up my books otherwise,” he explains. “I focus on delivering value first. When you lead with authenticity, people naturally become interested in your message.”
Advice for New Authors
Chad’s advice for aspiring writers is refreshingly practical:
“Done is better than perfect. Don’t wait for your book to be perfect before sharing it with the world.”
He encourages authors to overcome fear and self-doubt. “Perfection is an illusion,” he says. “The longer you wait, the more you risk losing momentum. Publish your work, learn from feedback, and grow with each project.”
The Best Advice He’s Ever Received
Chad’s guiding principle in life comes from a timeless source:
“Prioritize your life in the order of God, spouse, kids, and then everyone else.”
He believes that keeping this order simplifies decision-making and strengthens relationships. “When you align your priorities, everything else becomes easier to manage,” he says. “Faith and family come first.”
What He’s Reading Now
At the moment, Chad is fully focused on sharing Fully Invested and preparing for the upcoming Fully Invested Live conference. “Right now, I’m in creation mode, not consumption mode,” he laughs. “But I’ll get back to reading once things settle.”
What’s Next for Chad Willardson
In 2020, Chad made a bold commitment: ten books in ten years. With six books already completed, he’s more than halfway toward that goal.
“I love challenging myself,” he says. “Each book is an opportunity to serve more people and share lessons that can help others live better.”
His seventh book is already taking shape, and if history is any indicator, it will continue his streak of inspiring best-sellers.
If Stranded on a Desert Island
When asked what books he would take to a deserted island, Chad’s answer reflects his priorities and perspective:
- The Bible
- The Book of Mormon
- His personal journals
“These are the foundations of my faith and reflection,” he says. “They remind me who I am and what truly matters.”
Connect with Chad Willardson
Learn more about Chad and his work through his platforms:
- Official Website: Chad Willardson Website
- Amazon Author Page: Chad Willardson on Amazon
- Goodreads Profile: Chad Willardson on Goodreads
Follow his journey as he continues to help entrepreneurs, leaders, and families live fully invested lives filled with clarity, purpose, and peace.
Final Thoughts
Chad Willardson’s Fully Invested is more than just a book about success it’s a blueprint for living a life that matters. Through faith, focus, and family, Chad shows that greatness isn’t about choosing between career and home; it’s about investing your whole self in both.
With a warm, approachable voice and real-world wisdom, Chad continues to redefine what true success looks like for the modern leader.
